Michael Sharon at Forrester Consumer Forum
5 October 2007
Next week Thursday, I’ll be in Chicago at Forrester’s Consumer Forum 2007 on a mobile social panel with Nick Tommarello from Urban Interactive and Vidya Lakshmipathy from Forrester. Here’s how they describe the overall conference:
Fueled by cheap devices and pervasive access, individuals are increasingly taking cues from one another rather than from institutions — a phenomenon that creates chaos for traditional brands, sellers, and media outlets.
Sound fun right? If you’re going to be there, come on over and introduce yourself.
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