NewMediaAge
11 September 2006
NewMediaAge magazine in the UK wrote about us in a piece called “Mobile Networking”.
Dan Melinger, co-founder of Socialight, agrees that content for content’s sake isn’t going to form mobile social communities unless that content is specifically relevant to people. Hence Socialight allows people to tag places, such as a good restaurant, with a comment and a picture taken on their mobile. These can then be shared with friends on the service, as well as those who have opted to receive content from beyond their buddy list.
“We’re going to get people talking on their mobiles about places they’ve enjoyed or hated,” says Melinger. “By the end of next year, 70% of new phones should have GPS, which will make the system work at its best - although we can get some form of accuracy without it and people can later move their notes onto an online map. Then, when someone passes a spot with a note assigned to it, they’re alerted and can comment on it.”
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